AdWiseCircle - Recent questions tagged attribution-models https://publicityport.com/awc/tag/attribution-models q2a powered :) Why does TikTok say last-click attribution is broken, and how does the GRO framework fix it? https://publicityport.com/awc/5384/why-does-tiktok-last-click-attribution-broken-does-framework https://publicityport.com/awc/5384/why-does-tiktok-last-click-attribution-broken-does-framework Thu, 07 Aug 2025 09:23:49 +0000 Question on ROAS : since I started 3 years ago i have spent about 25k in ads. https://publicityport.com/awc/4720/question-roas-since-started-years-ago-have-spent-about-25k-ads <p><span data-sheets-root="1" style="color:#000000; font-family:Arial; font-size:10pt">Question on ROAS : since I started 3 years ago i have spent about 25k in ads.<br>I’m a photographers, ads getting me bookings fees (200$)<br>I have since then made 145k just in booking fees and over an average of 300-400k annually.<br>My question is : ROAS are just the direct result of the ads ? (Bookings fees) or you guys take to account what we earn after with clients sessions ?</span></p> https://publicityport.com/awc/4720/question-roas-since-started-years-ago-have-spent-about-25k-ads Fri, 27 Jun 2025 10:14:58 +0000 How do you reconcile conversion data discrepancies between Facebook Ads Manager (using a 7-day click + 1-day... https://publicityport.com/awc/4418/reconcile-conversion-discrepancies-between-facebook-manager <p><span style="color:#000000; font-family:Arial; font-size:10pt">How do you reconcile conversion data discrepancies between Facebook Ads Manager (using a 7-day click + 1-day view attribution) and GA4’s data-driven attribution model, especially in iOS-heavy campaigns post-ATT framework?</span></p> https://publicityport.com/awc/4418/reconcile-conversion-discrepancies-between-facebook-manager Wed, 11 Jun 2025 13:08:06 +0000