AdWiseCircle - Recent questions tagged ctr-vs-conversions https://publicityport.com/awc/tag/ctr-vs-conversions q2a powered :) I ran A/B tests on two creatives. The one with lower CTR actually converted better. How should I decide which to keep? https://publicityport.com/awc/4447/tests-creatives-lower-actually-converted-better-should-decide https://publicityport.com/awc/4447/tests-creatives-lower-actually-converted-better-should-decide Thu, 12 Jun 2025 12:19:57 +0000