Steps to Set Up Facebook Pixel Event Tracking:
- Check Installation: Use the Facebook Pixel Helper to verify your Pixel is working.
- Open Event Manager: Select your Pixel and click “Add Events.”
- Choose Setup Method: Select “From the Pixel” and open the Event Setup Tool.
- Enter URL: Input your website URL and open it.
- Track Events: Choose “Track a URL,” select the event (e.g., Lead), and apply it to relevant pages like the “Thank You” page.
Following these steps ensures accurate tracking and better ad optimization.