Question

How can advertisers enable beta features in Performance Max?

Answer 1

To enable beta features in your Performance Max campaigns, follow these steps:

• Check Eligibility – Confirm availability with your Google Ads account manager.
• Request Access – Contact Google Ads support or a Google representative.
• Join Beta Programs – Some features require enrollment in Google’s Ads Beta Program.
• Enable in Google Ads – Approved features appear in campaign settings or experiments.
• Test & Optimize – Monitor performance and refine strategies accordingly.