Question

Is anyone finding it more complicated to manage ads lately? Meta seems to want to turn on settings even when I have unchecked the boxes. It also seems like the Meta Ads interface changes regularly. One day certain settings exist and the backend looks a certain way. The next day it's all different. Not to mention it keeps telling me my ads are approved over and over.

Answer 1

Many advertisers are experiencing similar frustrations with Meta Ads lately. The platform has been going through frequent backend updates, UI changes, and automation pushes that make manual control more challenging.

1) Settings Auto-Enabling (Like Advantage+ Placements)

Meta is increasingly pushing automation (e.g. Advantage+ Audience, Auto Placements). Even if you uncheck a setting, it may re-enable on duplicate or refresh.

2) Interface Changing Without Notice

Meta often runs A/B tests on the Ads Manager UI, meaning what you see one day could disappear the next.

3) Repeated Approval Notifications

Some users receive multiple “ad approved” emails for the same campaign, usually caused by background reprocessing or cached changes.

How to Cope:

Double-check all settings before publishing—especially placements, audience expansion, and dynamic options.

Use saved presets or draft templates to avoid repeating toggles.

Keep screenshots or screen recordings of key settings when launching major campaigns.If issues persist, report them via Business Support or the “Give Feedback” tool inside Ads Manager.