Get More Local Leads with Google Local Services Ads — Plans Start at $600/Month
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by Marketing Guru (7.9k points)

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by Marketing Guru (8.1k points)

Yes, the Link Intersect tool is one of the fastest ways to uncover backlink opportunities you’re currently missing. It works by showing you websites that link to your competitors but not to you. If multiple competitors have earned a link from the same domain, that’s a strong signal the site is open to linking to similar content in your niche.

1. Choose Competitors Strategically
Use Ahrefs → Site Explorer → Competing Domains to find SEO competitors, not just business competitors.

Select 3–5 competitors with healthy backlink profiles. Too many can bring noise; too few limits results.

2. Filter for Link-Worthy Prospects
In Link Intersect, set filters:

DR ≥ 30 (or your threshold for authority).

DoFollow only for SEO impact.

One link per domain to avoid spammy patterns.

Sort results by the number of competitors linking from that site — the more overlap, the better.

3. Analyze the Linking Context
Click the referring domain to see how they linked to your competitor:

Resource page? Suggest your site as an addition.

Blog mention? Pitch a guest post or updated content.

Data/statistics page? Create a better, more recent version.

4. Don’t Ignore Niche-Relevant Lower DR Sites
DR 20–29 sites can still bring referral traffic and relevance if they’re active in your exact niche.

5. Combine with Content Gap Analysis
Run Content Gap in Ahrefs to see what topics you’re missing.

Pitch those topics directly to sites found in your Link Intersect results — makes the outreach pitch stronger.

Pro Tip: Prioritize sites linking to 3+ competitors, they’re proven to link out to multiple sources in your niche and are more likely to accept your pitch.

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Get More Local Leads!
Google Local Services Ads
Starting at $600/Month

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