Load speed directly affects user engagement and conversion rates:
User impatience: 53% of users abandon a page if it takes longer than 3 seconds to load.
Search engine ranking: Google prioritizes fast-loading pages, boosting visibility.
Mobile impact: Mobile users are even more sensitive to slow load times.
Optimization tips:
Compress images using tools like TinyPNG.
Minimize JavaScript and CSS.
Use a Content Delivery Network (CDN) for faster global access.
Tools like Google PageSpeed Insights and GTmetrix help identify and fix speed issues.