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It’s no secret that marketing is constantly evolving. Just think about how different things were even a decade ago. The rise of social media, the popularity of streaming services, and the usage of smartphones have all drastically changed the marketing landscape. And as we
In today’s world, social media and SEO are closely linked. Did you know that in 2022, over 4.59 billion people were using social media worldwide, a number projected to rise to almost 6 billion in 2027? (source) That’s a huge number, right? This means
Ever wondered why some online ads grab your attention while others just… don’t? It’s not magic, it’s digital marketing at work! This online wizardry is how companies chat with audience, showcasing their cool stuff or sharing tales. But crafting the perfect digital message isn’t
Ever notice how some ads online seem to “talk” just to you? That’s digital marketing! Businesses use this to catch audience attention on the internet, and there are special aspects of digital marketing that help you – digital marketers, to do it just right.
In the digital world, understanding your audience is key. And that’s where “Universal Analytics” shines! It’s like a magnifying glass for your website, showing who visits, what they like, and so much more. Now, imagine that the magnifying glass got an upgrade. That’s Google
Are you stressed over being the head of a digital marketing agency? Experiencing difficulty in finding right talents and completing projects before deadline? Try hiring a white label marketing agency to do the project. They are companies who provide services without taking
We are living in a digital age where technology is moving rapidly and consumer behavior is difficult to predict. 2020 has taught us the importance of the digital age which is the lifesaver for businesses to stay afloat, gain new customers, retain current ones
Social media provides businesses the opportunity to identify and interact with their target audience. Social media users use platforms such as Twitter, Facebook, LinkedIn, Instagram to communicate (sometimes complain) with their favorite brands and want to be listened to and responded to well. Are
What is the first thing that comes to your mind when you hear the word programmatic advertising? I bet that word is Real-time bidding and if it is not, then you will probably have to reminisce about your definition of programmatic media buying. Real-time
Probably the most in-demand query coming across digital marketing agencies is how to generate maximum leads via LinkedIn. For B2B, LinkedIn alone can be the source of lead generation, if leveraged to its full potential. As per Social Sprouts, the platform generates nearly 300%
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